Mockup
An image that shows your app on a device, with your screenshot on the display of a phone, tablet or laptop. Mockups go on App Store pages, websites and slides.
Glossary Showoff’s terms, briefly explained
Every term in a sentence or two, from bleed to version history, sorted into sections.
Basics What a mockup is and what Showoff builds it from.
3D mockup
A mockup made from a real 3D model instead of a flat frame. The device has depth, light and shadow, and the camera can turn and move freely. Every device in Showoff is such a model.
Template
A finished scene with devices, camera and background, and for animations the motion too. You open it in the editor and put in your screenshots. The template itself stays as it is.
Composition
A proven arrangement of devices, derived from well-made product photos. Showoff knows eight, from a single floating phone to a fan of three to a family of laptop, tablet and phone. Your AI picks one, and Showoff measures the spacing for your devices itself.
Palette
A background Showoff derives from the accent color of your screenshots, their most common colorful color. There are six, from tone on tone to pastel to a dark stage. Each one is checked against the scene first, so device and background do not blend together.
Bleed
A device that the edge of the frame cuts off on purpose. A bold crop makes the screen big, as in Edge Crop. If only a few percent are missing, it looks like an accident, and the art-direction review warns about it.
App Store set
A series of App Store images built as one wide scene with one continuous background. Every image shows one big device, and one highlight may run across two images. Showoff exports every image in the store size and in every language, for the App Store and Google Play together in one ZIP file.
Layouts from the templates Template names stand for a layout. Each one leads to its template.
Low Hero
A single phone seen from just below, so close that the frame crops it. The layout for a bold hero image on the App Store or at the top of a landing page.
Steep Hero
A phone in steep perspective, tipped toward the camera from its bottom edge. Dramatic enough for a launch post, and the screen still stays readable.
Fan Deck
Four phones fanned out like a hand of cards, close enough for the frame to crop them. Four screenshots in one image, good for an overview of your features.
Fan Trio
Three phones fanned out from the center, the middle one in front. The classic way to show three screenshots at once.
Desk Duo
A MacBook with a phone in front of it. Shows your web app and your mobile app side by side, for a landing page or a pitch deck.
Top Down
A MacBook seen from above, keyboard and screen in view. A tidy desk shot for web apps and dashboards.
Flat lay
Devices lying flat on a table, seen from above at an angle. It makes calm images for blog headers, feature overviews and presentations.
Close-up
The device so close to the camera that one detail fills the frame. Macro shots of a corner, wide angles and bold crops belong here, made for the one detail of your app that people should see up close.
On the screen What happens on the display, from the screenshot to the live screen.
Clean status bar (9:41)
The bar at the very top of a phone with the time, signal and battery. Showoff replaces the real status bar of your screenshot with a clean one showing 9:41, full signal and a full battery, and Android’s red recording pill disappears with it. Part of Pro.
Phone pairing
You connect your phone to the editor with a code. With the Showoff app, your screen then runs live on the device in the mockup, and when you turn the phone in your hand, the device on the stage turns with it. Works on Free and Pro.
Lift
A part of the screenshot comes off the display and floats above it as its own layer with a shadow. Good for the one card or button that matters.
Loupe
A round glass lens that magnifies a small detail of the screenshot. Small text or an icon becomes readable without moving the camera closer.
Redact
Pixelate private data in a screenshot, such as names, email addresses or account balances, before anyone sees the image. It holds in every export, videos included.
Camera and motion How a scene becomes a video.
Camera move
The camera’s movement through the scene. In Showoff it comes from auto motion or with an animated template. You don’t set any keyframes for it.
Auto motion
You draw rectangles on the display around the parts that matter. Showoff turns them into a camera move with real perspective, from one area to the next, and if you don’t like the move, you reroll it. Works on Free and Pro.
Entrance
How a device, an image or a text comes into the frame. You can choose fly in, spring in, emerge, spin in and roll in, and each object has at most one entrance.
Continuous motion
A movement that keeps going. You can choose float, sway, twirl, tilt and pulse. A MacBook can also open and close its lid.
Exit
How an object leaves the frame, the counterpart of the entrance, from flying out to disappearing. In a looping film every entrance gets its matching exit by itself, so the end lines up with the start.
Motion blur
The blur a real camera shows during fast movement. Showoff calculates it from many partial exposures when you export a video, instead of smearing it on afterwards, and you pick short, normal or long. Part of Pro.
Depth of field
The front device stays sharp while the devices behind it soften. Showoff renders it like a real lens, and the focus guides the eye.
Auto cut
Showoff cuts the idle stretches out of a screen recording, where nothing happens. If you like, the camera moves to where something is going on.
Launch videos A film cut to your song, built by your AI.
Launch video
A short film for launch day, cut to your song. Your AI builds it over MCP from your screenshots and finished blocks, and it renders in your browser. It comes as a vertical Reel at 1080 × 1920 or in landscape 16:9.
Block
One shot of a launch video, usually with two short lines above it. There are hero, feature, scroll, flow, compare, notification, spotlight, typing, cursors, drag, laptop, chat, duo, trio, grid, lineup, sync, mirror, stats, integrations and end. A video has at most eight and always opens with a device.
Transition
The way from one block to the next. There is no cut and no dissolve, everything moves. The options are navigate, light_sweep, push, snap, fly_in, morph, whip, glitch, zoom_in and pull_back, and your AI picks the fitting one by itself.
Drop and beat
The beat is the basic pulse of your song, and the drop is the moment it really kicks in. Showoff detects tempo, beats and drops by itself. The device lands on the drop, and every move sits on the beat.
AI and teamwork How your AI works in Showoff and how you keep track of it.
MCP
The Model Context Protocol, the standard AI programs use to work with tools. Showoff is an MCP server, so your AI in Claude, ChatGPT, Cursor or another client can create projects, put screenshots on displays and export them. MCP is part of Pro, and on Free you can try it for 3 days.
Art-direction review
The automatic check that looks at every change an AI makes before it is saved. It finds devices that pass through each other, unnatural angles, text over a device, cut-off screenshots, doubled status bars and weak contrast. A change that brings a new error is not saved, and the AI gets the fix along with it.
AI in the editor
When a project is open in the editor, you see live which AI is working on it and what it is doing. Its changes show up on the stage right away.
Version history
Every AI session and every editing session becomes a version of the project. You can restore any of them.